Paypal said on Tuesday that it launched Paypal Ads Manager, a new platform designed to help small companies convert websites and their applications into retail networks that generate revenue.
The service, which has been disclosed in San Jose, provides young merchants the ability to host and manage digital ads directly through their PayPal merchant portal, creating new income flows without any provided cost.
Paypal said companies can integrate SDK within minutes and start earning advertising revenues from unending brands.
“Small companies are the backbone of our economy, but they were closed from the retail media revolution.” “Paypal ads manager changes this equation completely.”
The tool is said to benefit from 25 -year transaction data in PayPal, allowing advertisers to target high -purchase nuclear shoppers based on real purchase behavior instead of browsing history.
Small companies can also use the creative tools operating in Amnesty International to design advertising and managing promotions via the PayPal and social media network.
Retailing media has become one of the fastest growing sectors in digital ads, but the participation was largely limited to adult retailers. The PayPal step aims to give the democratic character to reach this market with millions of dollars.
PayPal ads director will be launched in early 2026 in the United States, followed by the United Kingdom and Germany.